Stephen C. Nettelhorst

According to our database, Stephen C. Nettelhorst authored at least 5 papers between 2012 and 2017.

Collaborative distances:

• Dijkstra number of seven.
• Erdős number of seven.

2017

Can there be too much of a good thing? The effect of option number on cognitive effort toward online advertisements.

Stephen C. Nettelhorst, Whitney K. Jeter, Laura A. Brannon, Aaron Entringer

Comput. Hum. Behav., 2017

2014

Be careful what you wish for: The impact of advertisement choice on viewers' expectations.

Stephen C. Nettelhorst, Whitney K. Jeter, Laura A. Brannon

Comput. Hum. Behav., 2014

2013

Examining the impact of consumer feedback on internet product evaluation: Comparing base-rate and case history information.

Stephen C. Nettelhorst, Laura A. Brannon, W. Trey Hill

Comput. Hum. Behav., 2013

2012

The effect of advertisement choice, sex, and need for cognition on attention.

Stephen C. Nettelhorst, Laura A. Brannon

Comput. Hum. Behav., 2012

The effect of advertisement choice on attention.

Stephen C. Nettelhorst, Laura A. Brannon

Comput. Hum. Behav., 2012