Ahmed Saif Abu-Alhaija

Orcid: 0000-0002-4367-9768

According to our database1, Ahmed Saif Abu-Alhaija authored at least 2 papers in 2026.

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Bibliography

2026
Digital Sustainability Orientation and Green Brand Advocacy in Social Media Marketing: The Mediating Role of Digital Green Innovation and the Moderating Effect of Consumer Environmental Consciousness.
J. Theor. Appl. Electron. Commer. Res., 2026

Impact of Social Media Influencer Capability on Brand Loyalty in Saudi Arabia: The Mediating Role of Brand Trust and Moderating Effect of Authentic Leadership.
J. Theor. Appl. Electron. Commer. Res., 2026


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