Annarita Colamatteo

According to our database, Annarita Colamatteo authored at least 1 paper in 2024.

Collaborative distances:

• Dijkstra number of six.
• Erdős number of six.

2024

How the metaverse influences marketing and competitive advantage of retailers: predictions and key marketing research priorities.

Roberto Bruni, Annarita Colamatteo, Dusan Mladenovic

Electron. Commer. Res., June, 2024