Arunkumar Sivakumar

According to our database¹, Arunkumar Sivakumar authored at least 2 papers between 2023 and 2024.

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2024

Artificial Intelligence Influencers' Credibility Effect on Consumer Engagement and Purchase Intention.

[BibT_eX]

[DOI]

J. Theor. Appl. Electron. Commer. Res., 2024

2023

The influence of digital literacy and schemes on the overall satisfaction of digital usage among unorganised retailers.

[BibT_eX]

[DOI]

Int. J. Internet Enterp. Manag., 2023