Carol Yirong Lu

Orcid: 0000-0003-4673-0423

According to our database1, Carol Yirong Lu authored at least 1 paper in 2020.

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Bibliography

2020
An Exploratory Study on Consumer Purchase Behavior From Live Webcasting E-Commerce: A Means-End Chain Analysis Using Facebook Live Webcasting.
Int. J. Online Mark., 2020


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