Eunju Ko

According to our database, Eunju Ko authored at least 2 papers between 2024 and 2025.

Collaborative distances:

• Dijkstra number of six.
• Erdős number of five.

2025

Does Luxury Fashion Shape Consumers' Perception Differently in the Real World Versus the Metaverse? A Comparative Study on Wearer Evaluation.

Hoisoo Um, Eunju Ko, Minjung Cho, Boram Do

Int. J. Hum. Comput. Interact., July, 2025

2024

Do non-fungible tokens create long-term value for luxury brands? The effect of NFT promotions on customer equity.

Minjung Cho, Eunju Ko, Charles R. Taylor

Comput. Hum. Behav., 2024