Huifang Li

According to our database, Huifang Li authored at least 16 papers between 2012 and 2023.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of five.

2023

Unravelling the antecedents of misbehaviours in the sharing economy: a motivated cognition perspective.

Teng Teng, Huifang Li, Ji Wu, Yang Zhou, Liangqing Zhang

Ind. Manag. Data Syst., 2023

2022

Understanding the differential effectiveness of marketer versus user-generated advertisements in closed social networking sites: an empirical study of WeChat.

Teng Teng, Huifang Li, Yulin Fang, Lingzhi Shen

Internet Res., 2022

Untangling Synchronized App Update Behaviors within the Ecosystem of Software Platform.

Peijian Song, Alex Wang, Yulin Fang, Huifang Li

Proceedings of the 26th Pacific Asia Conference on Information Systems, 2022

2021

Understanding the Antecedents of Consumer Misbehavior in B2C Collaborative Consumption: A Self-Determination Perspective.

Teng Teng, Huifang Li, Ji Wu, Yulin Fang, Hefu Liu

Proceedings of the 25th Pacific Asia Conference on Information Systems, 2021

2020

Relative advantage of interactive electronic banking adoption by premium customers.

Chun Kwong Chan, Yulin Fang, Huifang Li

Internet Res., 2020

Which Collective Signals Drive High Performance in the E-Marketplace? A Configurational Perspective.

Jicheng Zeng, Yulin Fang, Huifang Li, Youwei Wang

Proceedings of the 24th Pacific Asia Conference on Information Systems, 2020

Understanding the Competitive Dynamics in Emarketplace: An Action Sequence Analysis Approach.

Huifang Li, Jicheng Zeng, Yulin Fang, Youwei Wang

Proceedings of the 24th Pacific Asia Conference on Information Systems, 2020

2019

Platform-Based Function Repertoire, Reputation, and Sales Performance of E-Marketplace Sellers.

Huifang Li, Yulin Fang, Kai H. Lim, Youwei Wang

MIS Q., 2019

The role of structural assurance on previous satisfaction, trust and continuance intention.

Patrick McCole, Elaine Ramsey, Andrew Kincaid, Yulin Fang, Huifang Li

Inf. Technol. People, 2019

Extended Use of Mobile Banking System: The Effects of Switching Cognitive Gears.

Zhengzheng Lin, Yulin Fang, Huifang Li

Proceedings of the 23rd Pacific Asia Conference on Information Systems, 2019

Pricing-oriented Web Technologies and Product Returns in the E-marketplace: The Moderating Role of Seller Reputation.

Mengyi Li, Huifang Li, Yulin Fang, Youwei Wang, Qingfei Ming

Proceedings of the 40th International Conference on Information Systems, 2019

2018

Pricing vs. Product-Oriented Web Technologies and Product Returns in E-marketplace: The Mediating Role of Page Views.

Jingjing Zhang, Huifang Li, Yulin Fang, Youwei Wang

Proceedings of the 22nd Pacific Asia Conference on Information Systems, 2018

2016

How to Reduce Product Return in the E-Marketplace: A Technology Perspective.

Huifang Li, Yulin Fang, Youwei Wang, Kai Hin Lim

Proceedings of the International Conference on Information Systems, 2016

2015

Are all signals equal? Investigating the differential effects of online signals on the sales performance of e-marketplace sellers.

Huifang Li, Yulin Fang, Youwei Wang, Kai H. Lim, Liang Liang

Inf. Technol. People, 2015

Understanding Competitive Action Repertoire, Strategic Group and Performance of E-marketplace Sellers: A Latent Growth Modeling Approach.

Huifang Li, Yulin Fang, Youwei Wang, Kai H. Lim

Proceedings of the International Conference on Information Systems, 2015

2012

Platform-Based Online Services, Competitive Actions, And E-Marketplace Seller Performance.

Huifang Li, Yulin Fang, Youwei Wang, Kai H. Lim, Liang Liang

Proceedings of the 16th Pacific Asia Conference on Information Systems, 2012