Jisu Yi

According to our database, Jisu Yi authored at least 3 papers between 2020 and 2022.

Collaborative distances:

• Dijkstra number of six.
• Erdős number of five.

2022

Does brand type affect what consumers discuss? A comparison of attribute-based reviews of value and premium brands of an innovative product.

Jisu Yi, Yun Kyung Oh

Internet Res., 2022

Asymmetric effect of feature level sentiment on product rating: an application of bigram natural language processing (NLP) analysis.

Yun Kyung Oh, Jisu Yi

Internet Res., 2022

2020

The effect of the perceived risk on the adoption of the sharing economy in the tourism industry: The case of Airbnb.

Jisu Yi, Gao Yuan, Changsok Yoo

Inf. Process. Manag., 2020