Marina C. Terzi

According to our database, Marina C. Terzi authored at least 7 papers between 2022 and 2026.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of five.

2026

Information-Enabled Marketing Efficiency and Financial Performance in Centralized Finance (CeFi) - An International Study.

Dimitrios P. Reklitis, Nikolaos Th. Giannakopoulos, Marina C. Terzi, Damianos P. Sakas, Kanellos Toudas, Apostolos G. Christopoulos

Inf., 2026

2025

Harnessing Digital Marketing Analytics for Knowledge-Driven Digital Transformation in the Hospitality Industry.

Dimitrios P. Reklitis, Marina C. Terzi, Damianos P. Sakas, Panagiotis Reklitis

Inf., 2025

Digital Innovation Through Behavioural Analytics: Evidence from Acquisition Channels and Engagement in Global Cruise Firms.

Dimitrios P. Reklitis, Nikolaos Th. Giannakopoulos, Marina C. Terzi, Damianos P. Sakas, Stylianos K. Tountas, Nikos Kanellos, Panagiotis Reklitis

Inf., 2025

2024

Agroeconomic Indexes and Big Data: Digital Marketing Analytics Implications for Enhanced Decision Making with Artificial Intelligence-Based Modeling.

Nikolaos Th. Giannakopoulos, Marina C. Terzi, Damianos P. Sakas, Nikos Kanellos, Kanellos Toudas, Stavros P. Migkos

Inf., February, 2024

2023

Growth of digital brand name through customer satisfaction with big data analytics in the hospitality sector after the COVID-19 crisis.

Damianos P. Sakas, Dimitrios P. Reklitis, Marina C. Terzi, Niki Glaveli

Int. J. Inf. Manag. Data Insights, November, 2023

2022

Multichannel Digital Marketing Optimizations through Big Data Analytics in the Tourism and Hospitality Industry.

Damianos P. Sakas, Dimitrios P. Reklitis, Marina C. Terzi, Costas Vassilakis

J. Theor. Appl. Electron. Commer. Res., 2022

The Long-Term Risk Familiarity Effect on Courier Services' Digital Branding during the COVID-19 Crisis.

Damianos P. Sakas, Ioannis Dimitrios G. Kamperos, Marina C. Terzi

J. Theor. Appl. Electron. Commer. Res., 2022