Nirankush Dutta
According to our database1,
Nirankush Dutta
authored at least 4 papers
between 2017 and 2025.
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Bibliography
2025
A tale of stores and screens: Unveiling consumer behaviour in omnichannel retailing through the lens of behavioural reasoning.
Electron. Commer. Res. Appl., 2025
2020
Proceedings of the 24th Pacific Asia Conference on Information Systems, 2020
2019
Analysis of Factors Influencing Negative e-Word of Mouth in Online Social Media Marketing.
Proceedings of the ICSEB 2019: The 3rd International Conference on Software and e-Business, 2019
2017
Effect of perceived relational characteristics of online social network on e-WOM and purchase intention: exploring mediating role of trust.
Int. J. Web Based Communities, 2017