Rositsa Dimitrova

According to our database, Rositsa Dimitrova authored at least 2 papers between 2024 and 2025.

Collaborative distances:

• Dijkstra number of six.
• Erdős number of five.

2025

A.R.T.I.C.: A Conceptual Model for AR and UGC-Driven Social Media Marketing.

Rositsa Dimitrova, Katia Rasheva-Yordanova

Proceedings of the Business Modeling and Software Design - 15th International Symposium, 2025

2024

Marketing 4.0: Opportunities and Challenges of Extended Reality Marketing.

Rositsa Dimitrova, Katia Rasheva-Yordanova, Iliyan Iliev

Proceedings of the 47th MIPRO ICT and Electronics Convention, 2024