Ruben Konig

According to our database, Ruben Konig authored at least 1 paper in 2017.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of five.

2017

Does location congruence matter? A field study on the effects of location-based advertising on perceived ad intrusiveness, relevance & value.

Arief Ernst Hühn, Vassilis-Javed Khan, Paul E. Ketelaar, Jonathan van 't Riet, Ruben Konig, Esther Rozendaal, Nikolaos Batalas, Panos Markopoulos

Comput. Hum. Behav., 2017