Ruihao Li

Affiliations:

University of Science and Technology Beijing, School of Economics and Management, China

According to our database¹, Ruihao Li authored at least 4 papers between 2023 and 2025.

Collaborative distances:

Dijkstra number² of five.
Erdős number³ of five.

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Bibliography

2025

How do influencers' impression management tactics affect purchase intention in live commerce? - Trust transfer and gender differences.

[BibT_eX]

[DOI]

Inf. Manag., 2025

2024

How to enhance consumers' purchase intention in live commerce? An affordance perspective and the moderating role of age.

[BibT_eX]

[DOI]

Electron. Commer. Res. Appl., 2024

2023

A Tripartite View on Performance Matrices of Live Commerce.

[BibT_eX]

[DOI]

Proceedings of the E-Business. Digital Empowerment for an Intelligent Future, 2023

Growing Business in Live Commerce: A Tripartite Perspective and Product Heterogeneity.

[BibT_eX]

[DOI]

Proceedings of the 27th Pacific Asia Conference on Information Systems, 2023

Ruihao Li

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