Tzu-Yang Chu

According to our database, Tzu-Yang Chu authored at least 1 paper in 2023.

Collaborative distances:

• Dijkstra number of six.
• Erdős number of four.

2023

Exploring the effect of AR filter on perceived brand image: The mediating role of realistic experience.

Jia-Hui Lin, Sheng-Wei Lin, Tzu-Yang Chu, Hung-Ting Lin

Proceedings of the 27th Pacific Asia Conference on Information Systems, 2023