Whitney K. Jeter

According to our database1, Whitney K. Jeter authored at least 2 papers between 2014 and 2017.

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Bibliography

2017
Can there be too much of a good thing? The effect of option number on cognitive effort toward online advertisements.
Comput. Hum. Behav., 2017

2014
Be careful what you wish for: The impact of advertisement choice on viewers' expectations.
Comput. Hum. Behav., 2014


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