Yu Sheng Zhuang

According to our database, Yu Sheng Zhuang authored at least 1 paper in 2023.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of five.

2023

An empirical investigation of the impact of influencer live-streaming ads in e-commerce platforms on consumers' buying impulse.

Mian Yan, Alex Pak Ki Kwok, Alan Hoi Shou Chan, Yu Sheng Zhuang, Kang Wen, Kai Chao Zhang

Internet Res., 2023