Zhumo Sun

According to our database, Zhumo Sun authored at least 1 paper in 2022.

Collaborative distances:

• Dijkstra number of six.
• Erdős number of six.

2022

Gain-framed product descriptions are more appealing to elderly consumers in live streaming E-commerce: Implications from a controlled experiment.

Zhumo Sun, Shiting Fu, Tingting Jiang

Data Inf. Manag., October, 2022