Deepak Sangroya

Orcid: 0000-0001-8199-9984

According to our database¹, Deepak Sangroya authored at least 2 papers between 2021 and 2025.

Collaborative distances:

Timeline

Book In proceedings Article PhD thesis Dataset Other

2025

Why consumers turn negative about the brand: antecedents and consequences of negative consumer engagement in virtual communities.

[DOI]

Inf. Syst. E Bus. Manag., March, 2025

2021

Does gamified interaction build a strong consumer-brand connection? A study of mobile applications.

[DOI]

Australas. J. Inf. Syst., 2021