Ershuai Huang

According to our database, Ershuai Huang authored at least 2 papers in 2024.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of five.

2024

When Brands Push Us Away: How Brand Rejection Enhances In-Group Brand Preference.

Taiyang Zhao, Ziwei Liang, Yuqi Du, Ershuai Huang, Yun Zou

J. Theor. Appl. Electron. Commer. Res., 2024

Do green information transparency and exposure always boost online sales of organic food? An Evidence from China.

Yuping Wu, Shuqi Fu, Ruyin Long, Shriful Islam Md, Ershuai Huang

Electron. Commer. Res. Appl., 2024