Gila E. Fruchter

According to our database, Gila E. Fruchter authored at least 12 papers between 1991 and 2024.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of four.

2024

How responsive should a firm be to customers' expectations?

Gila E. Fruchter, Agnieszka Wiszniewska-Matyszkiel

Eur. J. Oper. Res., April, 2024

2022

Too Popular, Too Fast: Optimal Advertising and Entry Timing in Markets with Peer Influence.

Gila E. Fruchter, Ashutosh Prasad, Christophe Van den Bulte

Manag. Sci., 2022

2021

Coordinating Carbon Emissions via Production Quantities: A Differential Game Approach.

Gila E. Fruchter, Hussein Naseraldin

Games, 2021

2020

Contract design when quality is co-created in a supply chain.

Tal Avinadav, Tatyana Chernonog, Gila E. Fruchter, Ashutosh Prasad

Eur. J. Oper. Res., 2020

2018

Accelerating the diffusion of innovations under mixed word of mouth through marketing-operations interaction.

Fouad El Ouardighi, Gustav Feichtinger, Gila E. Fruchter

Ann. Oper. Res., 2018

2009

Social Relationship and Transactional Marketing Policies - Maximizing Customer Lifetime Value.

Gila E. Fruchter, Simon Pierre Sigué

J. Optimization Theory and Applications, 2009

2006

Dynamic brand-image-based production location decisions.

Gila E. Fruchter, Eugene D. Jaffe, Israel D. Nebenzahl

Autom., 2006

2005

Dynamic Online and Offline Channel Pricing for Heterogeneous Customers in Virtual Acceptance.

Gila E. Fruchter, Charles S. Tapiero

IGTR, 2005

2001

Advertising in a Competitive Product Line.

Gila E. Fruchter

IGTR, 2001

A dual control problem and application to marketing.

Gila E. Fruchter

Eur. J. Oper. Res., 2001

1998

Dynamic promotional budgeting and media allocation.

Gila E. Fruchter, Shlomo Kalish

Eur. J. Oper. Res., 1998

1991

Generalized zero sets location and absolute robust stabilization of continuous nonlinear control systems.

Gila E. Fruchter

Autom., 1991