Huizhong Tan

According to our database, Huizhong Tan authored at least 3 papers between 2018 and 2026.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of five.

2026

Using contextual environments to improve approach tendency and purchase intention in e-commerce live streaming: Evidence from an eye-tracking study.

Yikai Yang, Huizhong Tan, Lei Wang

Int. J. Inf. Manag., 2026

2021

Promoting or attenuating? An eye-tracking study on the role of social cues in e-commerce livestreaming.

Mengqi Fei, Huizhong Tan, Xixian Peng, Qiuzhen Wang, Lei Wang

Decis. Support Syst., 2021

2018

Gender Differences in Selective Attention and Shopping Intention in the case of Taobao Live-show: An Eye-Tracking Study.

Qing Xu, Mengqi Fei, Huizhong Tan

Proceedings of the 17th Wuhan International Conference on E-Business, 2018