Kenneth C. C. Yang
Orcid: 0000-0002-4176-6219
According to our database1,
Kenneth C. C. Yang
authored at least 12 papers
between 2004 and 2019.
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Bibliography
2019
Integrating Virtual Reality and Augmented Reality into Advertising Campaigns: History, Technology, and Future Trends.
Proceedings of the Encyclopedia of Computer Graphics and Games., 2019
2018
Big Data Analytics in Undergraduate Advertising Curricula: A Global Survey of Higher Education Institutions.
Int. J. Technol. Educ. Mark., 2018
2011
The aborted Green dam-youth escort censor-ware project in China: A case study of emerging civic participation in China's internet policy-making process.
Telematics Informatics, 2011
2010
Factors affecting consumers' responses to mobile advertising from a social norm theoretical perspective.
Telematics Informatics, 2010
2007
Factors influencing Internet users' perceived credibility of news-related blogs in Taiwan.
Telematics Informatics, 2007
A comparative study of Internet regulatory policies in the Greater China Region: Emerging regulatory models and issues in China, Hong-Kong SAR, and Taiwan.
Telematics Informatics, 2007
2006
The influence of humanlike navigation interface on users' responses to Internet advertising.
Telematics Informatics, 2006
Exploring factors influencing Internet users' adoption of Internet television in Taiwan.
First Monday, 2006
2005
Telematics Informatics, 2005
Consumers' attitudes toward regulation of internet auction sites: A third-person effect perspective.
Internet Res., 2005
2004
Information Technologies and Global Politics, James N. Rosenau and J.P. Singh (eds.); Albany, NY: State University of New York Press, 2002, 312 pages, ISBN 0-7914-5204-2.
Telematics Informatics, 2004
Cyberpsychology Behav. Soc. Netw., 2004