Kenneth C. C. Yang

According to our database1, Kenneth C. C. Yang authored at least 12 papers between 2004 and 2019.

Collaborative distances:
  • Dijkstra number2 of seven.
  • Erdős number3 of six.

Timeline

Legend:

Book 
In proceedings 
Article 
PhD thesis 
Other 

Links

On csauthors.net:

Bibliography

2019
Integrating Virtual Reality and Augmented Reality into Advertising Campaigns: History, Technology, and Future Trends.
Proceedings of the Encyclopedia of Computer Graphics and Games., 2019

2018
Big Data Analytics in Undergraduate Advertising Curricula: A Global Survey of Higher Education Institutions.
Int. J. Technol. Educ. Mark., 2018

2011
The aborted Green dam-youth escort censor-ware project in China: A case study of emerging civic participation in China's internet policy-making process.
Telematics Informatics, 2011

2010
Factors affecting consumers' responses to mobile advertising from a social norm theoretical perspective.
Telematics Informatics, 2010

2007
Factors influencing Internet users' perceived credibility of news-related blogs in Taiwan.
Telematics Informatics, 2007

A comparative study of Internet regulatory policies in the Greater China Region: Emerging regulatory models and issues in China, Hong-Kong SAR, and Taiwan.
Telematics Informatics, 2007

2006
The influence of humanlike navigation interface on users' responses to Internet advertising.
Telematics Informatics, 2006

Exploring factors influencing Internet users' adoption of Internet television in Taiwan.
First Monday, 2006

2005
Exploring factors affecting the adoption of mobile commerce in Singapore.
Telematics Informatics, 2005

Consumers' attitudes toward regulation of internet auction sites: A third-person effect perspective.
Internet Res., 2005

2004
Information Technologies and Global Politics, James N. Rosenau and J.P. Singh (eds.); Albany, NY: State University of New York Press, 2002, 312 pages, ISBN 0-7914-5204-2.
Telematics Informatics, 2004

Effects of Consumer Motives on Search Behavior Using Internet Advertising.
Cyberpsychology Behav. Soc. Netw., 2004


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