Lakshman Krishnamurthi

According to our database, Lakshman Krishnamurthi authored at least 8 papers between 1998 and 2022.

Collaborative distances:

• Dijkstra number of four.
• Erdős number of three.

2022

IT Business Value and Competitive Advantage: Integrating a Customer-Based View.

Christof Gellweiler, Lakshman Krishnamurthi

Inf. Syst. Manag., 2022

2020

Editorial: How Digital Innovators Achieve Customer Value.

Christof Gellweiler, Lakshman Krishnamurthi

J. Theor. Appl. Electron. Commer. Res., 2020

2016

How Does Adoption of the Outlet Channel Impact Customers' Spending in the Retail Stores: Conflict or Synergy?

Gonca P. Soysal, Lakshman Krishnamurthi

Manag. Sci., 2016

2014

Investigating the Relationship Between the Content of Online Word of Mouth, Advertising, and Brand Performance.

Shyam Gopinath, Jacquelyn S. Thomas, Lakshman Krishnamurthi

Mark. Sci., 2014

2012

Demand Dynamics in the Seasonal Goods Industry: An Empirical Analysis.

Gonca P. Soysal, Lakshman Krishnamurthi

Mark. Sci., 2012

Principles of Pricing - An Analytical Approach.

Rakesh V. Vohra, Lakshman Krishnamurthi

Cambridge University Press, ISBN: 978-1-107-01065-9, 2012

2010

Channel Pass-Through of Trade Promotions.

Vincent R. Nijs, Kanishka Misra, Eric T. Anderson, Karsten Hansen, Lakshman Krishnamurthi

Mark. Sci., 2010

1998

A hierarchical elimination modeling approach for market structure analysis.

Sehoon Park, Dipak C. Jain, Lakshman Krishnamurthi

Eur. J. Oper. Res., 1998