Preety Awasthi

According to our database¹, Preety Awasthi authored at least 3 papers between 2011 and 2013.

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2013

The importance of value and context for mobile CRM services in banking.

[BibT_eX]

[DOI]

Bus. Process. Manag. J., 2013

2012

Adoption of CRM technology in multichannel environment: a review (2006-2010).

[BibT_eX]

[DOI]

Bus. Process. Manag. J., 2012

2011

Consumer's expectations from mobile CRM services: a banking context.

[BibT_eX]

[DOI]

Bus. Process. Manag. J., 2011