Rakesh R. Mallipeddi
Orcid: 0000-0002-2395-7791
According to our database1,
Rakesh R. Mallipeddi authored at least 4 papers
between 2021 and 2026.
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Collaborative distances:
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Bibliography
2026
Analyzing the Impact of Image Novelty and Text Emotion on Meme Engagement: Evidence from Roe vs. Wade Verdict.
Proceedings of the Companion Proceedings of the ACM Web Conference 2026, 2026
2024
MIS Q., 2024
2022
A Framework for Analyzing Influencer Marketing in Social Networks: Selection and Scheduling of Influencers.
Manag. Sci., 2022
2021
The Effects of Social Media Content Created by Human Brands on Engagement: Evidence from Indian General Election 2014.
Inf. Syst. Res., 2021