Sang-Hyeak Yoon

According to our database, Sang-Hyeak Yoon authored at least 10 papers between 2019 and 2026.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of five.

2026

Evolving dynamics of resistance and adoption in digital finance: A user review analysis of FinTech and traditional banking applications.

Sunnyoung Lee, Sang-Hyeak Yoon

Electron. Mark., December, 2026

Evaluating user performance with RAG-based generative AI: A scenario-based experiment on AI-assisted information retrieval.

Aktilek Sagynbayeva, Ajin Pyo, Sang-Hyeak Yoon, Sung-Byung Yang

Comput. Hum. Behav., 2026

2025

Comprehensive examination of the bright and dark sides of generative AI services: A mixed-methods approach.

Sang-Hyeak Yoon, Sung-Byung Yang, So-Hyun Lee

Electron. Commer. Res. Appl., 2025

2024

A conceptual digital policy framework via mixed-methods approach: Navigating public value for value-driven digital transformation.

Joong-Yeup Lee, Beomsoo Kim, Sang-Hyeak Yoon

Gov. Inf. Q., 2024

Leveraging Stock Discussion Forum Posts for Stock Price Predictions: Focusing on the Secondary Battery Sector.

Jisoo You, Haryeom Jang, Minsuk Kang, Sung-Byung Yang, Sang-Hyeak Yoon

IEEE Access, 2024

2023

The Design of an Intelligent Lightweight Stock Trading System Using Deep Learning Models: Employing Technical Analysis Methods.

SeongJae Yu, Sung-Byung Yang, Sang-Hyeak Yoon

Syst., September, 2023

How can we achieve better e-Learning success in the new normal?

Sodam Kim, Jumin Lee, Sang-Hyeak Yoon, Hee-Woong Kim

Internet Res., 2023

2021

What makes people watch online TV clips? An empirical investigation of survey data and viewing logs.

Sang-Hyeak Yoon, Hee-Woong Kim, Atreyi Kankanhalli

Int. J. Inf. Manag., 2021

Prediction of Online Video Advertising Inventory Based on TV Programs: A Deep Learning Approach.

So-Hyun Lee, Sang-Hyeak Yoon, Hee-Woong Kim

IEEE Access, 2021

2019

What content and context factors lead to selection of a video clip? The heuristic route perspective.

Sang-Hyeak Yoon, Hee-Woong Kim

Electron. Commer. Res., 2019