Shafig Al-Haddad

According to our database, Shafig Al-Haddad authored at least 4 papers between 2021 and 2023.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of five.

2023

Consumer's Attitude towards Display Google Ads.

Mohammad Hamdi Al Khasawneh, Abdel-Aziz Ahmad Sharabati, Shafig Al-Haddad, Rania Al-Daher, Sarah Hammouri, Sima Shaqman

Future Internet, April, 2023

Entrepreneurial Marketing: An Approach-Based Paradigm Shift to Marketing.

Hanin Damer, Shafig Al-Haddad, Ra'ed Masa'deh, Muhammad Turki Alshurideh

Proceedings of the Effect of Information Technology on Business and Marketing Intelligence Systems, 2023

2022

The Effect of Intrinsic and Extrinsic Motivations on Social Media Engagement and Customer Likelihood to Share Content on Facebook.

Mohammad Hamdi Al Khasawneh, Shafig Al-Haddad, Mays Tahboub, Shahd T. Al Ouri, Dana A. Al Arabi, Leen Abu Sumaqa, Anmar A. Rihani

Int. J. Cyber Behav. Psychol. Learn., 2022

2021

The Impact of Social Media Activities on Brand Equity.

Ra'ed Masa'deh, Shafig Al-Haddad, Dana Al Abed, Hadeel Khalil, Lina AlMomani, Taghreed Khirfan

Inf., 2021