Steven M. Shugan

According to our database1, Steven M. Shugan authored at least 14 papers between 1980 and 2018.

Collaborative distances:
  • Dijkstra number2 of six.
  • Erdős number3 of five.

Timeline

Legend:

Book 
In proceedings 
Article 
PhD thesis 
Other 

Links

On csauthors.net:

Bibliography

2018
Explaining Bundle-Framing Effects with Signaling Theory.
Mark. Sci., 2018

2017
Product Line Bundling: Why Airlines Bundle High-End While Hotels Bundle Low-End.
Mark. Sci., 2017

2014
A Theory for Market Growth or Decline.
Mark. Sci., 2014

2010
Statement from the Editor Regarding "New Perspectives on Customer 'Death' Using a Generalization of the Pareto/NBD Model".
Mark. Sci., 2010

2009
Rejoinder - Think Theory Testing, Not Realism.
Mark. Sci., 2009

Commentary - Relevancy Is Robust Prediction, Not Alleged Realism.
Mark. Sci., 2009

Metrics - When and Why Nonaveraging Statistics Work.
Manag. Sci., 2009

2008
Editorial - Database Submissions.
Mark. Sci., 2008

Editorial - Introduction to the Special Classics Issue.
Mark. Sci., 2008

Managing Channel Profits.
Mark. Sci., 2008

Commentary - Managing Channel Profits.
Mark. Sci., 2008

Defensive Marketing Strategies.
Mark. Sci., 2008

Commentary - Defensive Marketing Strategies.
Mark. Sci., 2008

1980
Intensity Measures of Consumer Preference.
Oper. Res., 1980


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