Yadi Feng

According to our database, Yadi Feng authored at least 1 paper in 2025.

Collaborative distances:

• Dijkstra number of six.
• Erdős number of five.

2025

"One Face, Many Roles": The Role of Cognitive Load and Authenticity in Driving Short-Form Video Ads.

Yadi Feng, Bin Li, Yixuan Niu, Baolong Ma

J. Theor. Appl. Electron. Commer. Res., 2025