Yan Li
Orcid: 0000-0002-0317-2698Affiliations:
- Capital University of Economics and Business, College of Business Administration, China
According to our database1,
Yan Li
authored at least 5 papers
between 2019 and 2023.
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Bibliography
2023
The Impact of Targeted Online Advertising's Pushing Time on Consumers' Browsing Intention: A Study Based on Regret Theory.
J. Glob. Inf. Manag., 2023
2022
Navigating in online stores: The effect of the primary navigation on consumers' response - A study based on the apparel e-retailer.
Electron. Commer. Res. Appl., 2022
2020
The influence of subjective characteristics of social network sites on consumers' word-of-mouth sharing.
Online Inf. Rev., 2020
Investigating high school students' perceptions and presences under VR learning environment.
Interact. Learn. Environ., 2020
2019
Can scarcity of products promote or restrain consumers' word-of-mouth in social networks? The moderating roles of products' social visibility and consumers' self-construal.
Comput. Hum. Behav., 2019