Yiran Su

According to our database, Yiran Su authored at least 6 papers between 2017 and 2026.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of five.

2026

Introduction to the Minitrack on Generative AI and AI-generated Contents on Social Media.

Yichuan Wang, Yiran Su

Proceedings of the 59th Hawaii International Conference on System Sciences, 2026

2025

Are Online Sports Fan Communities Becoming More Offensive? A Quantitative Review of Topics, Trends, and Toxicity of r/PremierLeague.

Muhammad Zeeshan Mazhar, Tolga Buz, Yiran Su

CoRR, October, 2025

Mainstreaming stardom: the intersection of national identity, digital fan culture, and esports athlete branding.

Yiran Su, Dongqi Wang, Wanting Sun

Internet Res., 2025

2023

Ethical Marketing AI?A Structured Literature Review of the Ethical Challenges Posed by Artificial Intelligence in the Domains of Marketing and Consumer Behavior.

Yiran Su, Emma Junhong Wang, Pierre Berthon

Proceedings of the 56th Hawaii International Conference on System Sciences, 2023

2022

The super engagers of freemium gamified services: using multimethod approach to examine why highly interactive consumers become paying consumers.

Keshav Gupta, Yiran Su, Thilo Kunkel, Daniel Funk

Internet Res., 2022

2017

Analysis and Solution of University Examination Arrangement Problems.

Dengyuhui Li, Yiran Su, Huizhu Dong, Zhigang Zhang, Jiaji Shen

Proceedings of the Geo-Spatial Knowledge and Intelligence - 5th International Conference, 2017