Zhenzhong Guan

According to our database, Zhenzhong Guan authored at least 2 papers between 2021 and 2025.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of six.

2025

Optimal Pricing and Launching Strategy for Quality-Differentiated Products in the Presence of Online Reviews.

Yang Wang, Zhenzhong Guan, Lin Feng

IEEE Trans. Engineering Management, 2025

2021

Optimal pricing strategy with disappointment-aversion and elation-seeking consumers: compared to price commitment.

Hua Wang, Zhenzhong Guan, Dayong Dong, Na Zhao

Int. Trans. Oper. Res., 2021