Carl F. Mela

According to our database1, Carl F. Mela authored at least 10 papers between 2008 and 2020.

Collaborative distances:
  • Dijkstra number2 of five.
  • Erdős number3 of five.

Timeline

Legend:

Book 
In proceedings 
Article 
PhD thesis 
Other 

Links

On csauthors.net:

Bibliography

2020
Online Display Advertising Markets: A Literature Review and Future Directions.
Inf. Syst. Res., 2020

2019
Monetizing Online Marketplaces.
Mark. Sci., 2019

2016
Zooming In on Choice: How Do Consumers Search for Cameras Online?
Mark. Sci., 2016

Managing User-Generated Content: A Dynamic Rational Expectations Equilibrium Approach.
Mark. Sci., 2016

2013
Invited Paper - A Keyword History of Marketing Science.
Mark. Sci., 2013

2011
A Dynamic Model of Sponsored Search Advertising.
Mark. Sci., 2011

Structural Workshop Paper - Data Selection and Procurement.
Mark. Sci., 2011

2008
Online Auction Demand.
Mark. Sci., 2008

Database Paper - The IRI Marketing Data Set.
Mark. Sci., 2008

Building Brands.
Mark. Sci., 2008


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