Chenting Su

According to our database, Chenting Su authored at least 4 papers between 2010 and 2016.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of four.

2016

Becoming Friends in Online Brand Communities: Evidence From China.

Zhimin Zhou, Chenting Su, Nan Zhou, Ning Zhang

J. Comput. Mediat. Commun., 2016

Online trust-building mechanisms for existing brands: the moderating role of the e-business platform certification system.

Dan Ke, Anran Chen, Chenting Su

Electron. Commer. Res., 2016

2013

How Do Different Types of Community Commitment Influence Brand Commitment? The Mediation of Brand Attachment.

Ning Zhang, Zhimin Zhou, Chenting Su, Nan Zhou

Cyberpsychology Behav. Soc. Netw., 2013

2010

Brand Positioning Strategy Using Search Engine Marketing.

Wenyu Dou, Kai H. Lim, Chenting Su, Nan Zhou, Nan Cui

MIS Q., 2010