Deqing Ma

According to our database, Deqing Ma authored at least 6 papers between 2021 and 2023.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of four.

2023

The selection of sales channels considering consumer behavior preferences in a co-branding strategy.

Deqing Ma, Xiaoqing Wang, Jinsong Hu, Zhicai Li

Electron. Commer. Res. Appl., November, 2023

2022

Achieving triple sustainability in closed-loop supply chain: The optimal combination of online platform sales format and blockchain-enabled recycling.

Deqing Ma, Hanqing Qin, Jinsong Hu

Comput. Ind. Eng., 2022

2021

Big data empowering low-carbon smart tourism study on low-carbon tourism O2O supply chain considering consumer behaviors and corporate altruistic preferences.

Deqing Ma, Jinsong Hu, Fanjun Yao

Comput. Ind. Eng., 2021

Sales mode selection of fresh food supply chain based on blockchain technology under different channel competition.

Yuhong Liu, Deqing Ma, Jinsong Hu, Ziyi Zhang

Comput. Ind. Eng., 2021

Differential game of product-service supply chain considering consumers' reference effect and supply chain members' reciprocity altruism in the online-to-offline mode.

Deqing Ma, Jin-Song Hu, Wei-Hao Wang

Ann. Oper. Res., 2021

Optimized Combination of e-commerce Platform Sales Model and Blockchain Anti-Counterfeit Traceability Service Strategy.

Fangfang Guo, Deqing Ma, Jinsong Hu, Lu Zhang

IEEE Access, 2021