Hui Zhu

According to our database, Hui Zhu authored at least 15 papers between 2014 and 2025.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of four.

2025

The Impact of Broadcasters' Emotions and Interaction Rituals on Viewers' Purchase Intention.

Li Chen, Hui Zhu, Jia-Hui Xie

Pac. Asia J. Assoc. Inf. Syst., 2025

2022

Optimizing payment schemes in a decentralized supply chain: A Stackelberg game with quality investment and bank credit.

Bing-Bing Cao, Tian-Hui You, Carol X. J. Ou, Hui Zhu, Chun-Yi Liu

Comput. Ind. Eng., 2022

2021

Optimal procurement strategy of fresh produce retailer under stochastic product qualification and market demand.

Zhouyang Liang, Hongwei Liu, Meihua Zuo, Hui Zhu, Yonghua Zuo

J. Control. Decis., 2021

2019

Dynamic property of consumer-based brand competitiveness (CBBC) in human interaction behavior.

Meihua Zuo, Hongwei Liu, Hui Zhu, Hongming Gao

Ind. Manag. Data Syst., 2019

Researching Dynamic Brand Competitiveness Based on Consumer Clicking Behavior.

Meihua Zuo, Hongwei Liu, Yonghua Zuo, Hongming Gao, Hui Zhu, Zhouyang Liang

Proceedings of the 18th Wuhan International Conference on E-Business, 2019

An Optimal Method For Product Selection By Using Online Ratings And Considering Search Costs.

Zhouyang Liang, Meihua Zuo, Yonghua Zuo, Hui Zhu, Mengting Fan, Mingjun Zhan

Proceedings of the 18th Wuhan International Conference on E-Business, 2019

2018

Predicting Re-loan Success based on Friendship Network Characteristics in the Online Micro-loan Marketplace.

Hongming Gao, Carol Xiaojuan Ou, Hongwei Liu, Paul A. Pavlou, Hui Zhu, Mingjun Zhan

Proceedings of the 24th Americas Conference on Information Systems, 2018

2017

Privacy preserving mechanisms for optimizing cross-organizational collaborative decisions based on the Karmarkar algorithm.

Hui Zhu, Hongwei Liu, Carol Xiaojuan Ou, Robert M. Davison, Zherui Yang

Inf. Syst., 2017

Privacy calculus and its utility for personalization services in e-commerce: An analysis of consumer decision-making.

Hui Zhu, Carol Xiaojuan Ou, W. J. A. M. van den Heuvel, Hongwei Liu

Inf. Manag., 2017

2016

Web 2.0 and Communication Processes at Work: Evidence From China.

Louie Wong, Carol Xiaojuan Ou, Robert M. Davison, Hui Zhu, Cheng Zhang

IEEE Trans. Prof. Commun., 2016

An analysis of dynamic game strategy of privacy protection in personalisation.

Hongwei Liu, Li Chen, Hui Zhu, Zhihui Liu

Int. J. Serv. Technol. Manag., 2016

Investigating Decision Support aids in Online Marketplaces based on the Effort-accuracy Co-existence Framework.

Hui Zhu, Carol Xiaojuan Ou, Robert M. Davison, Paul A. Pavlou, Hongwei Liu

Proceedings of the 24th European Conference on Information Systems, 2016

2015

Investigating the Impacts of Recommendation Agents on Impulsive Purchase Behaviour.

Hui Zhu, Zherui Yang, Carol X. J. Ou, Hongwei Liu, Robert M. Davison

Proceedings of the Australasian Conference on Information Systems, 2015

2014

Uncertainty Community Detection in Social Networks.

Hongwei Liu, Li Chen, Hui Zhu, Tao Lu, Fei Liang

J. Softw., 2014

An Analysis of Dynamic Game Strategy of Privacy Protection in Personalization.

Li Chen, Hui Zhu, Hongwei Liu

Proceedings of the Thirteenth Wuhan International Conference on E-Business, 2014