Luis F. Martinez

According to our database, Luis F. Martinez authored at least 6 papers between 2019 and 2023.

Collaborative distances:

• Dijkstra number of four.
• Erdős number of five.

2023

The impact of anthropomorphism on customer satisfaction in chatbot commerce: an experimental study in the food sector.

Katharina Klein, Luis F. Martinez

Electron. Commer. Res., December, 2023

Introduction: Special Issue on digital marketing and eCommerce.

Luis F. Martinez, Francisco José Martínez-López, J. Christopher Westland

Electron. Commer. Res., September, 2023

Online customer engagement in the post-pandemic scenario: a hybrid thematic analysis of the luxury fashion industry.

Duc Hoang, Sofia Kousi, Luis F. Martinez

Electron. Commer. Res., September, 2023

2022

Online Grocery Shopping in Germany: Assessing the Impact of COVID-19.

Lisa M. Gruntkowski, Luis F. Martinez

J. Theor. Appl. Electron. Commer. Res., September, 2022

2021

Color in web banner advertising: The influence of analogous and complementary colors on attitude and purchase intention.

Allison R. White, Luisa M. Martinez, Luis F. Martinez, Belén Rando

Electron. Commer. Res. Appl., 2021

2019

Online payments strategy: how third-party internet seals of approval and payment provider reputation influence the Millennials' online transactions.

Sofia Cardoso, Luis F. Martinez

Electron. Commer. Res., 2019