Michelle Andrews

According to our database1, Michelle Andrews authored at least 5 papers between 2013 and 2018.

Collaborative distances:
  • Dijkstra number2 of five.
  • Erdős number3 of five.

Timeline

Legend:

Book 
In proceedings 
Article 
PhD thesis 
Other 

Links

On csauthors.net:

Bibliography

2018
Increasing Mobile Search Ad Spend: Cross-device Effects.
Proceedings of the International Conference on Information Systems, 2018

2016
Mobile Ad Effectiveness: Hyper-Contextual Targeting with Crowdedness.
Mark. Sci., 2016

2014
Mobile Targeting.
Manag. Sci., 2014

Friending and Goal Attainment: an Empirical Study in Virtual World.
Proceedings of the 18th Pacific Asia Conference on Information Systems, 2014

2013
The Effects of Mobile Targeting.
Proceedings of the International Conference on Information Systems, 2013


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