Xueming Luo

According to our database1, Xueming Luo authored at least 26 papers between 2003 and 2020.

Collaborative distances:
  • Dijkstra number2 of four.
  • Erdős number3 of four.

Timeline

Legend:

Book 
In proceedings 
Article 
PhD thesis 
Other 

Links

On csauthors.net:

Bibliography

2020
Complementarity and Cannibalization of Offline-to-Online Targeting: A Field Experiment on Omnichannel Commerce.
MIS Q., 2020

2019
Frontiers: Machines vs. Humans: The Impact of Artificial Intelligence Chatbot Disclosure on Customer Purchases.
Mark. Sci., 2019

Mobile Time-Based Targeting: Matching Product-Value Appeal to Time of Day.
J. Manag. Inf. Syst., 2019

Personalized Mobile Targeting with User Engagement Stages: Combining a Structural Hidden Markov Model and Field Experiment.
Inf. Syst. Res., 2019

When and How to Leverage E-commerce Cart Targeting: The Relative and Moderated Effects of Scarcity and Price Incentives with a Two-Stage Field Experiment and Causal Forest Optimization.
Inf. Syst. Res., 2019

Leveraging Deep-learning and Field Experiment Response Heterogeneity to Enhance Customer Targeting Effectiveness.
Proceedings of the 40th International Conference on Information Systems, 2019

2018
The Effectiveness of Contextual Competitive Targeting in Conjunction with Promotional Incentives.
Int. J. Electron. Commer., 2018

2017
Sunny, Rainy, and Cloudy with a Chance of Mobile Promotion Effectiveness.
Mark. Sci., 2017

Self-Signaling and Prosocial Behavior: A Cause Marketing Experiment.
Mark. Sci., 2017

Competitive Price Targeting with Smartphone Coupons.
Mark. Sci., 2017

Expert Blogs and Consumer Perceptions of Competing Brands.
MIS Q., 2017

2016
Mobile Ad Effectiveness: Hyper-Contextual Targeting with Crowdedness.
Mark. Sci., 2016

Modeling User Engagement in Mobile Content Consumption with Tapstream Data.
Proceedings of the International Conference on Information Systems, 2016

2015
Contemporaneous and Delayed Sales Impact of Location-Based Mobile Promotions.
Inf. Syst. Res., 2015

2014
Mobile Targeting.
Manag. Sci., 2014

Friending and Goal Attainment: an Empirical Study in Virtual World.
Proceedings of the 18th Pacific Asia Conference on Information Systems, 2014

Competitive and Asymmetric Nature of Relationships between Expert Blog Sentiment and General Consumer Brand perception.
Proceedings of the 18th Pacific Asia Conference on Information Systems, 2014

From IT Investment to Firm Market Value: The Mediating Role of Stock Analysts' Recommendation.
Proceedings of the 18th Pacific Asia Conference on Information Systems, 2014

The Bright Side of Failure in Online Gaming.
Proceedings of the International Conference on Information Systems, 2014

IT Investments and Firm Stock Market Value: The Mediating Role of Stock Analysts.
Proceedings of the 47th Hawaii International Conference on System Sciences, 2014

2013
How Do Consumer Buzz and Traffic in Social Media Marketing Predict the Value of the Firm?
J. Manag. Inf. Syst., 2013

Social Media and Firm Equity Value.
Inf. Syst. Res., 2013

Quantifying the Dynamic Sales Impact of Location-Based Mobile Promotion Technologies.
Proceedings of the International Conference on Information Systems, 2013

The Effects of Mobile Targeting.
Proceedings of the International Conference on Information Systems, 2013

2009
Quantifying the Long-Term Impact of Negative Word of Mouth on Cash Flows and Stock Prices.
Mark. Sci., 2009

2003
Contextual Marketing and Customer-Orientation Strategy for E-Commerce: An Empirical Analysis.
Int. J. Electron. Commer., 2003


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