Subramanian Balachander

According to our database1, Subramanian Balachander authored at least 7 papers between 2001 and 2015.

Collaborative distances:
  • Dijkstra number2 of five.
  • Erdős number3 of four.

Timeline

Legend:

Book 
In proceedings 
Article 
PhD thesis 
Other 

Links

On csauthors.net:

Bibliography

2015
Increasing Quality Sequence: When Is It an Optimal Product Introduction Strategy?
Management Science, 2015

2010
Why Bundle Discounts Can Be a Profitable Alternative to Competing on Price Promotions.
Marketing Science, 2010

2009
Limited Edition Products: When and When Not to Offer Them.
Marketing Science, 2009

An Empirical Analysis of Scarcity Strategies in the Automobile Industry.
Management Science, 2009

2007
Research Note - Competitive Bundling and Counterbundling with Generalist and Specialist Firms.
Management Science, 2007

2005
The Making of a "Hot Product": A Signaling Explanation of Marketers' Scarcity Strategy.
Management Science, 2005

2001
Warranty Signalling and Reputation.
Management Science, 2001


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