Yu-Yi Chu-Farseeva

According to our database, Yu-Yi Chu-Farseeva authored at least 6 papers between 2021 and 2025.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of four.

2025

Fusing Predictive and Large Language Models for Actionable Recommendations in Creative Marketing.

Qi Yang, Aleksandr Farseev, Marlo Ongpin, Alfred Huang, Yu-Yi Chu-Farseeva, Da-Min You, Kirill Lepikhin, Sergey I. Nikolenko

ACM Trans. Inf. Syst., September, 2025

SOEX: Explainable AI for Competitor Communications Analytics.

Aleksandr Farseev, Sergey I. Nikolenko, Qi Yang, Kirill Lepikhin, Da-Min You, Yu-Yi Chu-Farseeva, Ilia Gossoudarev, Marlo Ongpin

Proceedings of the Companion Proceedings of the ACM on Web Conference 2025, 2025

MindFuse: Towards GenAI Explainability in Marketing Strategy Co-Creation.

Aleksandr Farseev, Marlo Ongpin, Qi Yang, Ilia Gossoudarev, Yu-Yi Chu-Farseeva, Sergey I. Nikolenko

Proceedings of the 33rd ACM International Conference on Multimedia, 2025

2024

SOMONITOR: Explainable Marketing Data Processing and Analysis with Large Language Models.

Qi Yang, Sergey I. Nikolenko, Marlo Ongpin, Ilia Gossoudarev, Yu-Yi Chu-Farseeva, Aleksandr Farseev

CoRR, 2024

2023

SoCraft: Advertiser-level Predictive Scoring for Creative Performance on Meta.

Alfred Huang, Qi Yang, Sergey I. Nikolenko, Marlo Ongpin, Ilia Gossoudarev, Ngoc Yen Duong, Kirill Lepikhin, Sergey Vishnyakov, Yu-Yi Chu-Farseeva, Aleksandr Farseev

Proceedings of the Sixteenth ACM International Conference on Web Search and Data Mining, 2023

2021

SoMin.ai: Personality-Driven Content Generation Platform.

Aleksandr Farseev, Qi Yang, Andrey Filchenkov, Kirill Lepikhin, Yu-Yi Chu-Farseeva, Daron-Benjamin Loo

Proceedings of the WSDM '21, 2021