Hsiu-Chia Ko
According to our database1,
Hsiu-Chia Ko
authored at least 21 papers
between 2004 and 2023.
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Bibliography
2023
Factors Influencing Consumers' Continued Purchase Intention of Health Foods through Live-Streaming Shopping: An Extension of the Value Model for Price Discounts.
Proceedings of the 12th International Conference on Awareness Science and Technology, 2023
2021
The Effects of the Fit of Gourmet Internet Celebrities and Their Channels to the Sponsored Product on Purchase Intention: A Meaning Transfer Theory Perspective.
Proceedings of the ICMECG 2021: 8th International Conference on Management of e-Commerce and e-Government, Jeju Island, Republic of Korea, July 4, 2021
Exploring the Factors Influencing the Viewers' Intention to Subscribe to Video Game Live Streaming: Using social support and subjective welling-being perspectives.
Proceedings of the ICEBT 2021: 5th International Conference on E-Education, E-Business and E-Technology, Beijing, China, June 18, 2021
2020
Exploring the Factors Driving Live Streaming Shopping Intention: A Perspective of Parasocial Interaction.
Proceedings of the ICMECG 2020: International Conference on Management of e-Commerce and e-Government, 2020
How Users' Mental Imagery and Mental Simulation Influence Their Urge to Buy Impulsively: The Context of Facebook Video Ads.
Proceedings of the ICCMB 2020: The 3rd International Conference on Computers in Management and Business, Tokyo, Japan, January 31, 2020
2019
How does brand microfilm affect viewers' perception of brand equity?: based on the heuristic theory.
Proceedings of the 10th International Conference on E-Education, 2019
2018
Social desire or commercial desire? The factors driving social sharing and shopping intentions on social commerce platforms.
Electron. Commer. Res. Appl., 2018
Exploring the factors driving impulse buying tendency on advertisements of Facebook: a social learning theory perspective.
Proceedings of the 10th International Conference on Education Technology and Computers, 2018
2017
Exploring the determinants of viewers' loyalty toward beauty YouTubers: a parasocial interaction perspective.
Proceedings of the 2017 International Conference on Education and Multimedia Technology, 2017
Exploring the motivations of social commerce: A perspective of consumer shopping value.
Proceedings of the IEEE 8th International Conference on Awareness Science and Technology, 2017
2013
The determinants of continuous use of social networking sites: An empirical study on Taiwanese journal-type bloggers' continuous self-disclosure behavior.
Electron. Commer. Res. Appl., 2013
Understanding the Different Types of Social Support Offered by Audience to A-List Diary-Like and Informative Bloggers.
Cyberpsychology Behav. Soc. Netw., 2013
2011
An Empirical Evaluation Of User Satisfaction With A School Nursing Information System.
Proceedings of the Pacific Asia Conference on Information Systems, 2011
What Kinds Of Social Support Does The Audience Offer To A-List Journal-Type Bloggers?
Proceedings of the Pacific Asia Conference on Information Systems, 2011
Proceedings of the 5th International Conference on Ubiquitous Information Management and Communication, 2011
2009
Cyberpsychology Behav. Soc. Netw., 2009
Proceedings of the Algorithms and Architectures for Parallel Processing, 2009
2008
The Factors Influence Suppliers Satisfaction of Green Supply Chain Management Systems in Taiwan.
Int. J. Inf. Syst. Supply Chain Manag., 2008
2007
Influential factors on physicians' behaviour towards the medical web messaging board: a qualitative exploration.
Int. J. Electron. Heal., 2007
2004
Proceedings of the IEEE International Conference on Advanced Learning Technologies, 2004