Yongjun Sung

According to our database, Yongjun Sung authored at least 19 papers between 2012 and 2023.

Collaborative distances:

• Dijkstra number of four.
• Erdős number of four.

2023

The Interplay Between Human Likeness and Agency on Virtual Influencer Credibility.

Soyeon Park, Yongjun Sung

Cyberpsychology Behav. Soc. Netw., October, 2023

2022

The Psychological Consequences of Envying Influencers on Instagram.

Jung Ah Lee, So Young Lee, Yuhosua Ryoo, Woojin Kim, Yongjun Sung

Cyberpsychology Behav. Soc. Netw., 2022

Artificial Intelligence Is Safer for My Privacy: Interplay Between Types of Personal Information and Agents on Perceived Privacy Risk and Concerns.

Jungwon Kim, Yongjun Sung

Cyberpsychology Behav. Soc. Netw., 2022

Licensing Effect of Pro-Environmental Behavior in Metaverse.

Hyungrok Jin, Jaehee Hwang, Bingqin Luo, Taeyeon Kim, Yongjun Sung

Cyberpsychology Behav. Soc. Netw., 2022

2021

Anthropomorphism brings us closer: The mediating role of psychological distance in User-AI assistant interactions.

Xinge Li, Yongjun Sung

Comput. Hum. Behav., 2021

My Privacy and Control Matter: Understanding Motivations for Using Untact Services.

Ahyeon Kim, Yongjun Sung

Cyberpsychology Behav. Soc. Netw., 2021

2020

Effects of brand anthropomorphism on consumer-brand relationships on social networking site fan pages: The mediating role of social presence.

Taeyeon Kim, Yongjun Sung, Jang Ho Moon

Telematics Informatics, 2020

2019

#DeleteFacebook: Antecedents of Facebook Fatigue.

Eunji Lee, Kyu-Yeon Lee, Yongjun Sung, Young-A. Song

Cyberpsychology Behav. Soc. Netw., 2019

Effects of Gender and Relationship Type on the Response to Artificial Intelligence.

Ahyeon Kim, Minha Cho, Jungyong Ahn, Yongjun Sung

Cyberpsychology Behav. Soc. Netw., 2019

2018

Instagram versus Snapchat: Self-expression and privacy concern on social media.

Tae Rang Choi, Yongjun Sung

Telematics Informatics, 2018

2016

Social television: Examining the antecedents and consequences of connected TV viewing.

Jhih-Syuan Lin, Yongjun Sung, Kuan-Ju Chen

Comput. Hum. Behav., 2016

Are you on Timeline or News Feed? The roles of Facebook pages and construal level in increasing ad effectiveness.

Dong Hoo Kim, Yoon Hi Sung, So Young Lee, Dongwon Choi, Yongjun Sung

Comput. Hum. Behav., 2016

Predicting selfie-posting behavior on social networking sites: An extension of theory of planned behavior.

Eunice Kim, Jung-Ah Lee, Yongjun Sung, Sejung Marina Choi

Comput. Hum. Behav., 2016

Hide-and-Seek: Narcissism and "Selfie"-Related Behavior.

Jung-Ah Lee, Yongjun Sung

Cyberpsychology Behav. Soc. Netw., 2016

2015

Using a consumer socialization framework to understand electronic word-of-mouth (eWOM) group membership among brand followers on Twitter.

Shu-Chuan Chu, Yongjun Sung

Electron. Commer. Res. Appl., 2015

How Culture Influences the "Social" in Social Media: Socializing and Advertising on Smartphones in India and the United States.

Sidharth Muralidharan, Carrie La Ferle, Yongjun Sung

Cyberpsychology Behav. Soc. Netw., 2015

Pictures Speak Louder than Words: Motivations for Using Instagram.

Eunji Lee, Jung-Ah Lee, Jang Ho Moon, Yongjun Sung

Cyberpsychology Behav. Soc. Netw., 2015

2014

Brand followers' retweeting behavior on Twitter: How brand relationships influence brand electronic word-of-mouth.

Eunice Kim, Yongjun Sung, Hamsu Kang

Comput. Hum. Behav., 2014

2012

Shifting Selves and Product Reviews: How the Effects of Product Reviews Vary Depending on the Self-Views and Self-Regulatory Goals of Consumers.

Ohyoon Kwon, Yongjun Sung

Int. J. Electron. Commer., 2012