Olaf Reinhold

According to our database, Olaf Reinhold authored at least 25 papers between 2008 and 2020.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of five.

2020

A literature review of the current applications of machine learning and their practical implications.

Beatriz Nery Rodrigues Chagas, Julio A. N. Viana, Olaf Reinhold, Fábio Manoel França Lobato, Antônio Fernando Lavareda Jacob Jr., Rainer Alt

Web Intell., 2020

Outsourcing of Social CRM Services in German SMEs.

Julio A. N. Viana, Maarten van der Zandt, Olaf Reinhold, Rainer Alt

Proceedings of the Business Information Systems Workshops, 2020

Social CRM Tools: A Systematic Mapping Study.

Jorge L. F. Silva Junior, Julio A. N. Viana, Olaf Reinhold, Antônio F. L. Jacob, Rainer Alt, Fábio M. F. Lobato

Proceedings of the Business Information Systems Workshops, 2020

2019

The Role of Social CRM in Social Information Systems: Findings from Four Case Studies.

Olaf Reinhold, Rainer Alt

Proceedings of the 52nd Hawaii International Conference on System Sciences, 2019

The Role of Cross-Domain Use Cases in IoT - A Case Analysis.

Sebastian Bär, Olaf Reinhold, Rainer Alt

Proceedings of the 52nd Hawaii International Conference on System Sciences, 2019

Social CRM Services in Digital Marketing Agencies: A Preliminary Study on Service Offerings in Germany.

Julio Augusto Nogueira Viana, Maarten van der Zandt, Olaf Reinhold, Rainer Alt

Proceedings of the Business Information Systems Workshops, 2019

2018

A Semantic BI Process for Detecting and Analyzing Mentions of Interest for a Domain in Tweets.

Vilmar César Pereira Júnior, Renato Fileto, Willian Santos de Souza, Matthias Wittwer, Olaf Reinhold, Rainer Alt

Proceedings of the 24th Brazilian Symposium on Multimedia and the Web, 2018

Social CRM from the Customer Perspective: A Preliminary Analysis of Differences between Brazilian and German Users.

Julio A. N. Viana, Richard Stüber, Olaf Reinhold, Rainer Alt

Proceedings of the 2018 IEEE/WIC/ACM International Conference on Web Intelligence, 2018

Current Applications of Machine Learning Techniques in CRM: A Literature Review and Practical Implications.

Beatriz Nery Rodrigues Chagas, Julio Augusto Nogueira Viana, Olaf Reinhold, Fábio Manoel França Lobato, Antônio Fernando Lavareda Jacob Jr., Rainer Alt

Proceedings of the 2018 IEEE/WIC/ACM International Conference on Web Intelligence, 2018

Social CRM in Digital Marketing Agencies: An Extensive Classification of Services.

Gabriela M. Barata, Julio A. N. Viana, Olaf Reinhold, Fábio Manoel França Lobato, Rainer Alt

Proceedings of the 2018 IEEE/WIC/ACM International Conference on Web Intelligence, 2018

2017

Capturing customer context from social media: mapping social media API and CRM profile data.

Matthias Wittwer, Olaf Reinhold, Rainer Alt

Proceedings of the International Conference on Web Intelligence, 2017

Improving relationship management in universities with sentiment analysis and topic modeling of social media channels: learnings from UFPA.

Douglas Cirqueira, Márcia Pinheiro, Thaís Braga, Antônio Fernando Lavareda Jacob Jr., Olaf Reinhold, Rainer Alt, Ádamo L. de Santana

Proceedings of the International Conference on Web Intelligence, 2017

Customer Context and Social CRM: A Literature Review and Research Agenda.

Matthias Wittwer, Olaf Reinhold, Rainer Alt

Proceedings of the 30th Bled eConference: Digital Transformation, 2017

2016

Social Media Analytics in Social CRM - Towards a Research Agenda.

Matthias Wittwer, Olaf Reinhold, Rainer Alt

Proceedings of the 29th Bled eConference: Digital Economy, 2016

Privacy Awareness in Mobile Business: How Mobile OS and Apps Support Transparency in the Use of Personal Data.

Mattis Hartwig, Olaf Reinhold, Rainer Alt

Proceedings of the 29th Bled eConference: Digital Economy, 2016

Social Media Analytics Using Business Intelligence and Social Media Tools - Differences and Implications.

Matthias Wittwer, Olaf Reinhold, Rainer Alt, Finn Jessen, Richard Stüber

Proceedings of the Business Information Systems Workshops, 2016

Exploring Context from the Consumer Perspective: Insights from eBusiness and Health Care.

Olaf Reinhold, Matthias Wittwer, Rainer Alt, Toralf Kirsten, Wieland Kiess

Proceedings of the Business Information Systems Workshops, 2016

Social CRM: Biggest Challenges to Make it Work in the Real World.

Fábio Manoel França Lobato, Márcia Pinheiro, Antônio Fernando Lavareda Jacob Jr., Olaf Reinhold, Ádamo L. de Santana

Proceedings of the Business Information Systems Workshops, 2016

2013

How Companies are Implementing Social Customer Relationship Management: Insights From Two Case Studies.

Olaf Reinhold, Rainer Alt

Proceedings of the 26th Bled eConference: eTrust: eInnovation: Challenges and Impacts for Individuals, 2013

2012

Social-Customer-Relationship-Management (Social-CRM) - Anwendung und Technologie.

Rainer Alt, Olaf Reinhold

Wirtsch., 2012

Social Customer Relationship Management (Social CRM) - Application and Technology.

Rainer Alt, Olaf Reinhold

Bus. Inf. Syst. Eng., 2012

Social Customer Relationship Management: State of the Art and Learnings from Current Projects.

Olaf Reinhold, Rainer Alt

Proceedings of the 25th Bled eConference: eTrust: eDependability: Reliable and Trustworthy eStructures, 2012

2011

Analytical Social CRM: Concept and Tool Support.

Olaf Reinhold, Rainer Alt

Proceedings of the 24th Bled eConference: eFuture Creating Solutions for the Individual, 2011

2009

Enhancing Collaborative CRM with Mobile Technologies.

Olaf Reinhold, Rainer Alt

Proceedings of the 22nd Bled eConference: eEnablement:Facilitating an Open, 2009

2008

Usability of CRM Systems as Collaboration Infrastructures in Business Networks.

Olaf Reinhold, Rainer Alt

Proceedings of the 21st Bled eConference: eCollaboration: Overcoming Boundaries Through Multi-Channel Interaction, 2008