Puneet Manchanda

According to our database, Puneet Manchanda authored at least 17 papers between 2008 and 2023.

Collaborative distances:

• Dijkstra number of four.
• Erdős number of four.

2023

Digitizing local search: An empirical analysis of mobile search behavior in offline shopping.

Dominik Molitor, Stephan Daurer, Martin Spann, Puneet Manchanda

Decis. Support Syst., November, 2023

2021

"Meet Me Halfway": The Costs and Benefits of Bargaining.

Xu Zhang, Puneet Manchanda, Junhong Chu

Mark. Sci., 2021

Identification and Estimation of Endogenous Peer Effects Using Partial Network Data from Multiple Reference Groups.

Sadat Reza, Puneet Manchanda, Juin-Kuan Chong

Manag. Sci., 2021

The Role of "Live" in Livestreaming Markets: Evidence Using Orthogonal Random Forest.

Ziwei Cong, Jia Liu, Puneet Manchanda

CoRR, 2021

2020

"Let the Sunshine In": The Impact of Industry Payment Disclosure on Physician Prescription Behavior.

Tong Guo, Srinivasaraghavan Sriram, Puneet Manchanda

Mark. Sci., 2020

Introduction to the Special Issue on Marketing Science and Health.

Kusum L. Ailawadi, Tat Y. Chan, Puneet Manchanda, K. Sudhir

Mark. Sci., 2020

Video Influencers: Unboxing the Mystique.

Prashant Rajaram, Puneet Manchanda

CoRR, 2020

2019

"Level Up": Leveraging Skill and Engagement to Maximize Player Game-Play in Online Video Games.

Yan Huang, Stefanus Jasin, Puneet Manchanda

Inf. Syst. Res., 2019

2018

Bingeability and Ad Tolerance: New Metrics for the Streaming Media Age.

Prashant Rajaram, Puneet Manchanda, Eric Schwartz

Proceedings of the Workshops of the The Thirty-Second AAAI Conference on Artificial Intelligence, 2018

2016

Quantifying Cross and Direct Network Effects in Online Consumer-to-Consumer Platforms.

Junhong Chu, Puneet Manchanda

Mark. Sci., 2016

2015

When Harry Bet with Sally: An Empirical Analysis of Multiple Peer Effects in Casino Gambling Behavior.

Hee Mok Park, Puneet Manchanda

Mark. Sci., 2015

Social Dollars: The Economic Impact of Customer Participation in a Firm-Sponsored Online Customer Community.

Puneet Manchanda, Grant Packard, Adithya Pattabhiramaiah

Mark. Sci., 2015

Service Quality Variability and Termination Behavior.

S. Sriram, Pradeep K. Chintagunta, Puneet Manchanda

Manag. Sci., 2015

2013

The Impact of Smartphones, Barcode Scanning, and Location-based Services on Consumers' Search Behavior.

Stephan Daurer, Dominik Molitor, Martin Spann, Puneet Manchanda

Proceedings of the International Conference on Information Systems, 2013

2010

The Effect of Signal Quality and Contiguous Word of Mouth on Customer Acquisition for a Video-on-Demand Service.

Sungjoon Nam, Puneet Manchanda, Pradeep K. Chintagunta

Mark. Sci., 2010

2009

Heterogeneous Learning and the Targeting of Marketing Communication for New Products.

Sridhar Narayanan, Puneet Manchanda

Mark. Sci., 2009

2008

The Role of Targeted Communication and Contagion in Product Adoption.

Puneet Manchanda, Ying Xie, Nara Youn

Mark. Sci., 2008