Liqiang Huang

According to our database, Liqiang Huang authored at least 28 papers between 2011 and 2024.

Collaborative distances:

• Dijkstra number of four.
• Erdős number of four.

2024

Impacts of normative and hedonic motivations on continuous knowledge contribution in virtual community: the moderating effect of past contribution experience.

Lingfeng Dong, Jinghui (Jove) Hou, Liqiang Huang, Yuan Liu, Jie Zhang

Inf. Technol. People, 2024

2023

Beyond the review information: an investigation of individual- and group-based presentation forms of review information.

Wanshu Niu, Liqiang Huang, Xixi Li, Jie Zhang, Mingliang Chen

Inf. Technol. Manag., June, 2023

Impacts of Live Chat on Refund Intention: Evidence from an Online Labor Market.

Fangze Dai, Lingfeng Dong, Liqiang Huang, Yu Tu

Proceedings of the 27th Pacific Asia Conference on Information Systems, 2023

2022

Let Artificial Intelligence Be Your Shelf Watchdog: The Impact of Intelligent Image Processing-Powered Shelf Monitoring on Product Sales.

Yipu Deng, Jinyang Zheng, Liqiang Huang, Karthik N. Kannan

MIS Q., 2022

2021

Spanning from diagnosticity to serendipity: An empirical investigation of consumer responses to product presentation.

Wanshu Niu, Liqiang Huang, Mingliang Chen

Int. J. Inf. Manag., 2021

Social influence on endorsement in social Q&A community: Moderating effects of temporal and spatial factors.

Lingfeng Dong, Jie Zhang, Liqiang Huang, Yuan Liu

Int. J. Inf. Manag., 2021

2020

Effect of the model eye gaze direction on consumer information processing: a consideration of gender differences.

Qiuzhen Wang, Lan Ma, Liqiang Huang, Lei Wang

Online Inf. Rev., 2020

Continuous content contribution in virtual community: The role of status-standing on motivational mechanisms.

Lingfeng Dong, Liqiang Huang, Jinghui (Jove) Hou, Yuan Liu

Decis. Support Syst., 2020

The Impact of AI-powered Shelf Monitoring on Product Sales.

Yipu Deng, Jinyang Zheng, Liqiang Huang, Karthik N. Kannan

Proceedings of the 41st International Conference on Information Systems, 2020

2019

Operationalizing Regulatory Focus in the Digital Age: Evidence from an E-Commerce Context.

Ji Wu, Liqiang Huang, J. Leon Zhao

MIS Q., 2019

2018

Helpfulness of Online Review Content: The Moderating Effects of Temporal and Social Cues.

Liqiang Huang, Chuan-Hoo Tan, Weiling Ke, Kwok Kee Wei

J. Assoc. Inf. Syst., 2018

Effects of model eye gaze direction on consumer visual processing: Evidence from China and America.

Qiuzhen Wang, Michel Wedel, Liqiang Huang, Xuan Liu

Inf. Manag., 2018

2017

Antecedents of student MOOC revisit intention: Moderation effect of course difficulty.

Liqiang Huang, Jie Zhang, Yuan Liu

Int. J. Inf. Manag., 2017

2016

Seller reputation or product presentation? An empirical investigation from cue utilization perspective.

Qiuzhen Wang, Xiling Cui, Liqiang Huang, Yiling Dai

Int. J. Inf. Manag., 2016

2015

The deeper, the better? Effect of online brand community activity on customer purchase frequency.

Ji Wu, Liqiang Huang, Jianliang Leon Zhao, Zhongsheng Hua

Inf. Manag., 2015

2014

Comprehension and Assessment of Product Reviews: A Review-Product Congruity Proposition.

Liqiang Huang, Chuan-Hoo Tan, Weiling Ke, Kwok-Kee Wei

J. Manag. Inf. Syst., 2014

Do we order product review information display? How?

Liqiang Huang, Chuan-Hoo Tan, Weiling Ke, Kwok Kee Wei

Inf. Manag., 2014

Guanxi Orientation and Subjective Norms in Knowledge Sharing: the Mediating effects of Loss of Knowledge Power and Codify Effort.

Hefu Liu, Guanqi Ding, Liqiang Huang, Qian Huang

Proceedings of the 18th Pacific Asia Conference on Information Systems, 2014

The effects of Component Brands on Consumer Choice and Evaluation of Information Technology Products.

Liqiang Huang, Chuan-Hoo Tan, Khim Yong Goh, Kwok Kee Wei

Proceedings of the 18th Pacific Asia Conference on Information Systems, 2014

Effect of Online Brand Community on Customer Behavior Exploration: Reconciling Mixed Findings via Regulatory Focus Theory.

Ji Wu, Liqiang Huang, J. Leon Zhao, Zhongsheng Hua

Proceedings of the International Conference on Information Systems, 2014

2013

Helpfulness of Online Product Reviews as Seen by Consumers: Source and Content Features.

Meng-Xiang Li, Liqiang Huang, Chuan-Hoo Tan, Kwok-Kee Wei

Int. J. Electron. Commer., 2013

The Effect of Product Review Presentation and Product Type on Customer Evaluations.

Liqiang Huang, Chuan-Hoo Tan, Kwok-Kee Wei

Proceedings of the 17th Pacific Asia Conference on Information Systems, 2013

2012

Understanding Factors Influencing a SME to Continue Adopting the B2B Marketplace to Maintain its Presence.

Jinbi Yang, Liqiang Huang, Yani Shi, Nan Wang, Chuan-Hoo Tan, Choon-Ling Sia

Proceedings of the 18th Americas Conference on Information Systems, 2012

The effects of social distance on proposer's offer and responder's intention to accept in online referral bonuses programs under Chinese setting.

Nan Shi, Yili Hong, Liqiang Huang, Kanliang Wang

Proceedings of the Fourteenth International Conference on Electronic Commerce, 2012

2011

New Product Diffusion: A Dual Word-Of-Mouth Perspective.

Jie Zhang, Liqiang Huang

Proceedings of the Pacific Asia Conference on Information Systems, 2011

Assessing The Helpfulness Of Online Product Review: A Progressive Experimental Approach.

Meng-Xiang Li, Liqiang Huang, Chuan-Hoo Tan, Kwok-Kee Wei

Proceedings of the Pacific Asia Conference on Information Systems, 2011

Bidding for Ranking in Search Outcome List - A Heuristic-systematic Perspective.

Shuguang Jin, Chouyong Chen, Liqiang Huang

Proceedings of the LISS 2011 - Proceedings of the 1st International Conference on Logistics, Informatics and Service Science, Volume 3, Beijing, China, 8, 2011

Comprehension of online consumer-generated product review: a construal level perspective.

Liqiang Huang, Chuan-Hoo Tan, Weiling Ke

Proceedings of the International Conference on Information Systems, 2011